EDANA NEWS Nonwovens You Say? By now this tagline should sound familiar to you! In October 2020 EDANA launched the campaign ‘Nonwovens, you say?’ to inform the wider world about the benefits and applications of these innovative fabrics. This campaign will run through April 2022. The campaign comes at a time when more questions are being asked about how nonwovens are made, how sustainable they are and how the industry is respond-ing to these challenges. There was a need to raise awareness of what nonwov-ens are, explain the benefits of these materials, and showcase innovations within the industry.